Celebrity Endorsement Opportunity
Factsheet
Consideration: $250,000
Ask: Selfie Video – 1-2 minutes
Time Frame: October 4-15, 2020
Company: Resilience, Inc (Non-profit children’s charity)
Product: SELENA
Why:
Are you mentally resilient? Emotional Intelligence along with mental and emotional resilience contribute to 95% of an artist’s success. If you can’t deal with rejection, criticism, difficult challenges, you won’t make it far in show business.
Actors, singers, and agents are some of the most resilient people in our society. Who better to help us teach resilience to the 50 million school children in the US?
American children need your help, now more than ever.
Currently, millions of children are facing fear, anxiety, hopelessness, depression and isolation, with no skills and nobody offering to help.
- A deadly pandemic & frustrating quarantine
- Protests, riots, social unrest
- 70,000 yearly drug overdose deaths
- 47,000 suicides / year
- 15,000 murders / year
- Divorce at 50%
- 5% drop out
- Millions on prescription drugs just to make it through the day.
- Add an election year and you have a nation in need of help
That is why we want you to step up and take action to promote SELENA. Get off the bench and get in the game, stop watching and help us do something about these problems.
Resilience, Inc is dedicated to promoting SELENA – the Social Emotional Learning Enhancement Application. SELENA is a curriculum of 5 core subjects that develop
- Self-Awareness
- Self-Control
- Social Awareness
- Relationship Management
- Goal Setting & Effective Decision Making
Plus, there are 65 unique topics being developed as Video Lesson for students to learn the content in 5-minute increments, which is perfect for the COVID environment we are enduring.
Our plan is to deploy SELENA to all 13,506-school district in the nation, at no cost to the schools. Our mission is a grind but when Elvis Presley took a Polio vaccine on national television in 1955, 80% of the country went out and got their shot, whereas inoculation was at 1% before his video presentation. We need an Elvis of 2020 who will step up and help address our problems.
Your mission, should you choose to accept it, would be to record a 60 second selfie video to spread the word about SELENA.
Q & A
- Is the $250k a firm offer?
- No, we are socializing this opportunity to multiple celebrities, this is a discovery of intent. Meaning, we would like to know if you would be interested before we move forward.
- Is it exclusive?
- It is not an exclusive offer. We are reaching out to artists in movies/tv/music/sports/etc. that can have an impact and spread the word and make a large impact quickly.
- Do you have a script for the 1-minute video?
- Yes, we do have a script for the 1-minute video, we can send it in Final Draft or WORD if you don’t have Final Draft.
- How soon would you need to capture the video and when will you release it?
- Two artists will be compensated from our 4th quarter budget on October 1st. From there, we would begin filming the video and editing around the 1st week of October. When the video is ready, it should be released by the 2nd-3rd week of October depending on how much editing is required.
- What is the term you will exploit the video for?
- It would be for 12 months.
- What media will you use?
- Social Media Platforms; Facebook, Twitter, LinkedIn, Instagram
- How does SELENA/Mylearningtools make money?
- We make money from private donations and subscriptions to our Premium SELENA subscriptions with Videos, Video Games, Artificial Intelligence Reporting, Data Analytics, Virtual Reality and soon to be Augmented Reality games.
- How long is the term?
- The term of the engagement shall be 30 days. This includes 1 week to create the video and 3 weeks for random communication during editing.
- Would the celebrity have to post the video as well?
- Yes, the celebrity would have to love our cause, and post the video on their page as well. If they are just doing this for the money, then we selected the wrong artist.
Please share any questions you may have regarding: Shoot Day, Social Media, Intro / Message Training Calls, PR Day, Additional Press Interviews, Blog Post, Brand Tips, Glam, Travel, TV USAGE, Approvals, Media Blackout, Director / Photographer.
